Client: Havas Vietnam
Services:
Creative – Art direction
Project timeline: 42 hours
Brief & Solutions:
Joined with Havas Vietnam, to proposal Art direction for the Motul 2021 Media Campaign.
Based on global and local approved branding guidance of Motul applied for products, target audiences and messages, Centro focused to develop new outstanding features of 2021 for 2 product lines – bike and auto, and present these ideas with the particularly designs
All design are covered with modern, masculine and energetic breath, going along with Motul branding- Accompany with customers on all kind of road. Centro has focus to the sense of feelings and thoughts of the values of individual, family and community. This emphasizes a unique mark and memoir of each individual journey.
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